NEW MILLE MIGLIA > THE TRADEMARK

The Red Arrow, the mark of the myth.

Historically, the Mille Miglia symbol began as a marker showing the route of the rally, then becoming its most common and easily remembered symbol.

The story continues: next to the signals placed along the route at every new edition of the rally, it is fun and interesting to to see the old symbols which have remained along the historical route of the rally.

Graphically, the logo is made of a red arrow - of a determined size and shape - with “1000” written on it in numbers and “Miglia” in letters - in the historically certified, original font.

In the tip of the arrow is a white brace pointing in the same direction as the main arrow.

An integral part of the logo is the ® which indicates the registered trademark.