| NEW MILLE MIGLIA > MILLE MIGLIA 2008 - 2012 |
More unique than ever. Starting from 2008 the Mille Miglia has been handed over for five years to a new organisation consisting of three highly specialised companies: MAC Group, Meet Comunicazione e Sanremorally. The goal is to make the most of an event which is the only one of its kind anywhere in the world; make it even more unique by focusing on its own traditions, values and identity. Its departure and arrival in Brescia, the effort and impassioned competitiveness of its participants, the much-awaited appointment with Rome, the enthusiasm of the cities it passes through and the fervour of the crowds lining the streets. Finally, there is a desire to give this extraordinary event all the attention it deserves and to ensure that the attention given to the people, cars, excitement and places of the Mille Miglia continues to grow. In Italy, and around the world, the heart of the Freccia Rossa will beat even faster. |